FAQs

CREATOR PROGRAM 

The Jellysmack Creator Program helps hundreds of the world’s leading creators expand their brand presence and maximize earnings by putting their videos onto multiple social platforms. The program is powered by our proprietary AI technology and team of experts that analyze a creator’s video library then optimize, distribute, and promote the videos onto additional platforms like Facebook, Snapchat, TikTok, and YouTube.

The result? Exponential growth and extra revenue, without any extra work from creators. We believe that creators should focus on creating the best content, not reformatting videos for every different platform.

All of our creators are video creators. The most common journey we help creators with is taking them from YouTube to other platforms like Facebook, Instagram, Snapchat, and TikTok. But the journey can go in any direction.

We work with all the major social media platforms but most creators begin with longer form videos on YouTube that we are able to distribute across additional platforms like Facebook, Snapchat, TikTok, and Instagram. We are also developing new capabilities to support streamers from Twitch and to assist native, short-form video creators.

Nope. We only have exclusive rights to use your content on the specific platforms we agree upon.

Absolutely. We work with you to ensure our edits and tone of voice are aligned with your brand. If there’s something you’re not into, we’re happy to make changes.

Honestly, you don’t need to do anything once we’re up and running. You can engage with your audience as much or as little as you’d like.

We work on a revenue-sharing model for the in-stream advertising generated on the platforms that we manage for you. Our rev-share model is designed to consider the value that we bring to build your brand: our tech, our team, our data, and our financial investment. But we only make money when you make money. Jellysmack does not participate in your original channel. So if you are a YouTube creator and Jellysmack is putting you on Snapchat, we only receive a portion of your Snapchat earnings.

Unfortunately, to provide each of our creators with the best possible support, we are unable to enlist every interested creator. We vet each creator for their potential on additional platforms and test each one before we enter into an agreement to see if the partnership will be mutually beneficial. See the next question to get an idea of what we’re looking for in our creator partners.

We work with video creators across all different genres who live all over the world. While there are no exact requirements, here’s an idea of what we’re looking for:

Creators with Long-Form Videos (YouTube, Facebook, etc.):

  • 20,000 followers on a single platform
  • Library of 150 videos that are at least 3 minutes long
  • Consistent uploads of new videos

Creators with Short-Form Videos (TikTok, Reels, etc.):

  • 50,000 followers on a single platform
  • Library of more than 500 videos
  • Consistent uploads of new videos

Before you join, we run tests on your content to make sure it’s a right fit for both of us.

We love your enthusiasm! Click here to apply via our Get in Touch form. As you can imagine, we receive a lot of applications so it may take us a little while to get back to you. If we think we might be good partners, we will reach out as soon as we can.

CATALOG LICENSING

We have made the process for licensing your YouTube Catalog simple. Here are the steps.

  1. Link your YouTube channel so we can analyze your library with our proprietary AI technology.
  2. Based on the algorithm results and pending qualification, we send you a proposal that includes insights on your channel and a licensing offer.
  3. Once accepted, we send you a lump-sum payment.
  4. After six months, we’ll check in to see if there’s interest in licensing additional YouTube videos after our initial agreement.

Jellysmack has sophisticated AI technology that analyzes your YouTube library and individual video performance. Our advanced algorithms estimate future earnings for every single one of your videos, up to five years in the future, and calculate a catalog value. Qualified applicants receive a financial offer for Jellysmack to license select videos from their catalog and assume monetization rights for a period of time.

No. This is not a loan. As long as the creator fulfills their obligations under the Catalog Licensing Agreement, the money never needs to be paid back.

Our contract agreement is for five years, which gives us the best window of time to compare performance and have accurate predictions. However, we’re happy to discuss if you have something else in mind.

No. You maintain full ownership and rights to your intellectual property, including newly uploaded YouTube videos. Jellysmack only licenses a portion of your back catalog (typically videos older than 60 days) and assumes only the ad monetization rights on YouTube for the contract term. You maintain full rights to new videos that are uploaded which are the videos that generate the vast majority of revenue.

Jellysmack got its start by building and scaling some of the biggest social communities in the world. We know how to support creators because we are creators ourselves. We’re on a mission to unlock the full potential of every creator, and Catalog Licensing is one of the many solutions that we offer. For the right creators, we can also explore things like multi-platform video syndication which has skyrocketed growth for hundreds of creators.

We’re here to help you thrive, so we’ll propose a fair offer from the start and not waste time with rounds of negotiations. Plus, there are no stipulations as to how the money can be used.

Great question. There are quite a few reasons not to wait for revenue to trickle in.
First, with upfront cash, you can immediately invest in something that could earn you money for years to come..

Second, video earnings are not guaranteed and you run the risk of losing value on your content faster than expected. Content monetization can be up one day and down the next. By accepting a guaranteed payment, you offload the risk onto Jellysmack.

Third, you have to put your goals and dreams on hold if you don’t have financial means to fund them. Jellysmack Catalog Licensing offers immediate access to funds for anything you need.

Once the deal is approved and the agreement is signed, you will have a week to give Jellysmack the rights needed for us to collect the revenues for the licensed videos. Once you do that, and the transfer is finalized by YouTube, we send payment within another week via wire transfer.

Yes. This is considered earned income, and as such you will receive important tax information and documentation. You will need to adhere to all applicable tax laws. We encourage you to consult with your own tax advisor for any personal tax related questions.

If we are unable to license your videos, it’s still beneficial to keep your channel paired with Jellysmack. It lets us keep an eye on your growth and come back to you if and when we’re able to make an offer.  

However, if you prefer to remove Jellysmack’s access from your account, here are the steps:

  1. Go to the URL: https://myaccount.google.com/permissions
  2. Select Jellyboard or Jellysmack Catalog Licensing
  3. Click on the item and then “Remove Access”

BRAND PARTNERSHIPS (U.S. ONLY)

We are complimentary to agencies. Our proprietary asset optimization technology and first-party audience data can enhance your current marketing strategy. We are also happy to work with your agency to help you achieve your goals.

We work with all of the most popular social platforms: Facebook, Instagram, Snapchat, TikTok, and YouTube. We have first-party data for each of them so whatever platforms you pick, we’ve got you covered.

We can do either! We are happy to run your current ads, or we are happy to develop new assets with you. If you want to develop new assets, we can tap into our roster of hundreds of leading creators across all genres or integrate your brand into our popular programming across our own social handles and channels that are some of the biggest social communities in the world. We have lots of options.

Jellysmack has the #1 social audience among digital-first companies and our managed content reaches over 125M monthly unique viewers in the U.S. alone. We have built dozens of social channels into leading global communities (#1 in beauty, soccer, and gaming, #2 in basketball and movies). We are also partnered with hundreds of the world’s most talented individual creators like MrBeast, Nas Daily, PewDiePie, Bailey Sarian, Brad Mondo, Patrick Starrr, and Like Nastya to name a few. In short, we have tons of content and it generates billions of views each and every month.

We gather and analyze behavioral data from all of those billions of video views. This allows us to identify the audience that is most likely to engage with your brand and product and then hyper-target that segment for optimal results.

MEDIA LICENSING OPPORTUNITIES (U.S. AND FRANCE ONLY)

Jellysmack licenses premium clip-based video content for inclusion in our owned and operated social channels, Jellysmack Originals. We can help your content reach millions of new fans instantly, exposing your brand to a larger audience while introducing a whole new revenue stream.

Jellysmack licenses rights to display your content in short-form clip format on social media platforms only. This license is non-exclusive, non-transferable, or sub-licensable and is only valid for the license term.

No. The license is non-exclusive and you always maintain ownership of your content.

Your licensed clips will be featured on our fast-growing Jellysmack Originals channels including Binge Society, Laugh Society, and Fight Source. Our original channels are some of the leading channels in their categories. In total, Jellysmack-managed content reached the fourth largest social audience in the U.S. You can learn more about Jellysmack Originals here or see some of our licensed content in action here.

Currently, we’re focusing on film & TV, stand-up comedy, and combat sports video content. However, if your company has an extensive library of engaging videos in other genres such as arts and crafts, beauty, food, sports and adventure, or true crime, and is interested in licensing, you can get in touch with us here.

Our expert team at Jellysmack handles all the editing and clipping of your long form content.

We know that you’ve worked hard to build IP that resonates with fans and we understand the importance of maintaining your brand integrity. We’re extra precious with your content and only use your approved clips in relevant, respectful ways. We’re always open to feedback if there are changes you’d like to make.

Each licensing partner is different. We customize our licensing deals to cater to your needs, whether it’s a flat-fee or a rev-share model based on the revenue generated by in-stream advertising. We’ll work closely with you to forge a mutually beneficial licensing partnership for both parties.

By licensing your content to Jellysmack, you’ll reach new audiences and increase your revenue without doing any additional work. If your content isn’t present on every social media platform, you’re not fully leveraging it. Through our licensing partnership, Jellysmack ensures you get the most out of your most popular video IP, reimagining it to engage a community of millions and create a new monetization opportunity for your company. Your brand deserves to be everywhere, and Jellysmack will help get you there. Click here to get started.